I gotta say, I’m actually really impressed by this! This is the concept of making a geometric "barcode"-type image, that you can add to: business cards, products, your resume, etc – that when scanned with a cell phone: brings you to a web page, downloads a vcard or brings up the dialer in your phone!
Now wait, the impressive part is this sofware. On your phone, when you load it, you just have to put one of these images in the viewfinder, and within a second, it pops up a browser. You don’t even need to click or button or take a picture – it just processes any "tags" that it sees through the viewfinder! Here’s what one looks like, that points to this website:
More about the concept:
How to download to your phone:
http://www.microsoft.com/tag/content/download/ – or you can go here, on your phone: http://www.gettag.mobi/
I have a Motorola Moto Q – which runs Windows Mobile 6.1, and it downloaded, installed and ran very quickly and no hiccups! This is pretty cool!